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Tuesday, April 1, 2025

MM Packaging to showcase sustainable cartonboard solutions with debut at Packaging Innovations and Empack 2025

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MM Packaging Deeside’s first appearance at Packaging Innovations and Empack 2025 will see the business showcasing its wide range of sustainable board and paper options for food and drink customers – including the latest enclosed cartons, wraps and clips.

Demonstrating MM Packaging’s extensive cartonboard knowledge and expertise, visitors to stand J54 at the UK’s leading packaging show, which runs from 12-13 February at Birmingham’s NEC, will see a focus on four key areas.

The first is MM Packaging’s paper-based food tray GreenPeel with its lightweight design using up to 90 percent less plastic compared to regular plastic trays. The product comes in standard and custom sizes, as well as skin and modified atmosphere packaging formats.

In addition, the business will highlight plastic replacement concepts for fresh fruit and vegetables. These can be easily adapted depending on the product. A catalogue of concepts will highlight the wide variety of shapes, sizes and options on offer.

Barriers and coatings for the bakery sector is another key area for the show with MM Packaging demonstrating technology that can reduce plastic with a coating on the reverse of the cartonboard, providing a grease barrier for goods such as cookies and doughnuts.

The business will also present its solutions for the beverage industry, including its cartonboard range which can replace shrink wrap for multipack cans and bottles in applications such as fizzy drinks, beer, cider and pre-mix cocktails.

Julian Freeman, managing director at MM Packaging Deeside, said: “Our debut at Packaging Innovations and Empack will show our knowledge and experience in developing the latest in sustainable cartonboard solutions for the food and drink sector.

“These are testing times for packaging specifiers and developers, under pressure to hit sustainability targets thanks to the Plastic Packaging Tax and a raft of additional legislation. Visitors to this show know they must act – it’s something that will impact their business, and our sustainable, innovative cartonboard packaging will help them meet these demands.”

Following on from its success at the UK Packaging Awards, the business will be showcasing its award-winning designs that typify MM Packaging’s approach to producing creative and impactful packaging for brands.

“On our stand, we want to show that we go beyond providing standard cartons, and that we have inventive and innovative solutions in an ever-changing packaging landscape,” said Julian. “The four areas of focus highlight why food and drink manufacturers need to seriously consider MM Packaging. Our proven paper and board solutions are designed to help customers provide the sustainable packaging their brands require.”

For more information on all of MM Packaging Deeside’s products and services, visit the team at the show on stand J54.

MM Packaging Deeside
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