wiss color and speciality chemical manufacturer, Archroma, is increasing its focus on the Indian paper and paper board packaging segment to capitalize on the robust growth being witnessed in the segment, Anjani Prasad, managing director, India, Archroma told Packaging South Asia during ChromaTexChem 2019, which was held in Mumbai.
“Yes, paper packaging segment is an important area for us as this segment is witnessing a rapid growth in India. We would like to capture some of the value that the segment offers,” Prasad said.
Archroma, which was established in 2013, offers a wide portfolio of dyes and chemicals for the textile, paper and emulsions sectors. For the paper sector, the company offers expertise in the management of coloration, special coatings and strength. It helps enhance both the optical and functional properties of board and packaging – with a special focus on sustainability.
According to Archroma, its process chemicals increase the stability of corrugated fiberboard and allow manufacturers to achieve high levels of dry strength with lower amounts of virgin fibers. Its coatings include fluorine-free alternatives to wax water barriers that facilitate recycling by breaking down during re-pulping without the need of further additives.
For cardboard and paper used to package products like washing powder, cosmetics, cornflakes, pharmaceuticals or copier paper reams, Archroma’s solutions provide a strong barrier against water and vapor that is fluorine-free and ensures recyclability (unlike polyethylene coatings and many plastic solutions).
At ChromaTexChem, the company presented its latest innovations and solution systems aimed to help textile manufacturers with optimized productivity and value creation in their markets. The company talked about ‘The Archroma Way’ – an approach that finds its origin in the company’s belief that it is possible to make the textile industry sustainable. At the show, visitors were able to discover 24 systems developed along the principles of ‘The Archroma Way’ to help them create value in their textile applications and markets.
Prasad argued that awareness about sustainability is still very low in the textile industry and Archroma is doing its bit to share the knowledge with the stakeholders in the industry.
“If you go to places like Surat and Panipat, which are textile hubs, the awareness about sustainability is very low. We are trying to educate the industry by holding seminars and conferences because we think sustainability is the way forward,” Prasad concluded.